Issue 35, winter/spring 2023 https://doi.org/10.70090/AZ23UMLT Scroll down for Arabic abstract. This study seeks to develop a training program to detect false electronic content based on two learning styles (simultaneous and asynchronous), with the aim of revealing the effectiveness of training in a digital learning environment, and its impact on the …

Issue 35, winter/spring 2023 https://doi.org/10.70090/MA23HCSM Abstract This study examines the digital practices and online discourses of Hamas on Twitter, with a specific focus on the Palinfoen account linked to the Palestinian Information Centre (PIC). The study examines 3,500 tweets related to events in Palestine, which were either tweeted or retweeted …

Issue 35, winter/spring 2023 https://doi.org/10.70090/SM23EMLM Abstract Misinformation has become a major problem in virtually all societies. The emergence of deepfake AI technology has only exacerbated issues around misinformation and disinformation. One way to try to limit the negative effects of fake news and false information in a society is media …

Issue 34, summer/fall 2022 https://doi.org/10.70090/GST22PAE Scroll down for Arabic abstract. The study analyzes a purposive sample of digital platforms of governmental initiatives used for building public awareness of environmental issues and climate change in three Arab countries (Egypt, UAE, Saudi Arabia) to evaluate marketing public relations criteria. It is a  …

Issue 34, summer/fall 2022 https://doi.org/10.70090/EOJE22MS Abstract The Agenda 2030 created a global commitment towards achieving the 17 Sustainable Development Goals.  This paper examines the strategic communication process that the UN Global Compact Network Lebanon (GCNL) is implementing to foster and spread this mission among stakeholders through the scope of the …

Issue 34, summer/fall 2022 https://doi.org/10.70090/SM22UICC Scroll down for Arabic abstract. The present study aims to analyze the usage of pictures and other visual materials, including static or animated graphics, infographics, maps, and videos, in covering climate change issues on Instagram and Twitter. The study examines user interaction with this visual …

Issue 34, summer/fall 2022 https://doi.org/10.70090/MAMA22FC Abstract The issue of climate change has imposed itself on the news media's agenda, especially after the United States' decision to abandon and then return to the 2015 Paris Climate Accord. The current study focuses on climate change framing on TV news websites; namely, Nile …

Issue 34, summer/fall 2022 https://doi.org/10.70090/SAHM22DM Scroll down for Arabic abstract. The study seeks to determine the role of digital media in shaping awareness among Egyptian university students regarding the Al-Nahda Dam issue. The study uses a purposive sample of 400 students at Cairo and Suez universities and the data was …

Issue 33, winter/spring 2022 https://doi.org/10.70090/AA22EUAM Scroll down for Arabic abstract. Multimedia capacity is one of the most important aspects of the website design industry, particularly with respect to sports, which is characterized by a large audience of followers operating on two levels, the method of content production and presentation, and …

Issue 33, winter/spring 2022 https://doi.org/10.70090/MAM22EVG Scroll down for Arabic abstract. The study aims to identify the impact of electronic video games on different categories of digital generations (Generations X, Y, Z, and Alpha) and their relationship to social isolation. The study used a survey tool on a sample of 237 …